Are your best donors acquired online or offline? The answer may surprise you! You understand the importance of maintaining the relationship with your donors long after their first gift. But do you know where to find your organization’s giving MVPs, the ones who’ll have the highest lifetime value?...
From Michael J. Tomlinson, CEO and President, BDI The single most affirming and encouraging insight from the past several months for me is this: people really care. They care about their safety, about the health of their loved ones, about the news, about the future and about the hurting people in...
How do you get to the top of the digital fundraising mountain? According to Blackbaud’s 2015 Charitable Giving Report, just 7.1% of nonprofits’ individual giving came through digital channels. So digital is still a small percentage of total income for many nonprofits. But! Online giving grew 9.2% in 2015 compared to 2014. For...