Steps to Strong Community Engagement for Your Nonprofit

A free webinar from nonprofit fundraising expert, Thom Scott! 

From Lolly Colombo, Executive Vice President, Client Services

When so many organizations are constantly vying for the attention (and dollars) of nonprofit supporters… how does your organization stand out?

And once you have caught their attention, how do you turn engaged community members into long-term donors

Boosting community engagement at your nonprofit can be time consuming, taxing, and discouraging to your staff. BUT, by building a strong foundation of core principles and communication techniques, your team will have the launch pad they need to make a big splash in your community!

On BDI’s recent Empower Webinar, expert marketer and fundraiser Thom Scott, shared the first steps to rallying supporters around your cause. He also discussed several simple, attention-grabbing techniques to use in your campaign messaging. Check it out! 

Don’t have time to watch the full webinar? Jump to the section that is most helpful for you, and come back to watch the rest of the video later! 

Thom’s steps to successful Community Engagement:

  1. Establish strong principles and values across your organization that unite your staff, and propel them forward to do great work at your organization. This will unify your messaging and align your relationships moving forward. Here’s how>>
  1. Talk through your goals and implement communication techniques that grab the attention of your community and keep them connected to the great work that you are doing. Here’s how>>
  1. Adapt these principles to be specific to your nonprofit cause and mission. Adjust your campaigns and messaging to communicate with your specific audience. Here’s how>> 

And don’t miss this insightful Q&A with Thom Scott from our webinar audience>>

  • Lolly Colombo, Exec VP Client Services

    Lolly Colombo, Exec VP Client Services

    Lolly has been in the trenches with compassion work on both the program side and the agency side for thirty years serving some of the world’s most beloved charities and faith-based organizations including The Salvation Army, Operation Blessing International, Food for the Hungry, International Fellowship of Christians and Jews, CBN, In Touch Ministries, and others.

    With her extensive experience in direct response marketing, Spanish language outreach, and broadcast media ‒ she takes the lead both in introducing cutting-edge strategies for integrated, multi-channel fundraising and in assuring our clients an exceptional service experience.

More fuel for more impact.

Let's talk.