For those of you who have known me for a while, you’ll know that I always had a vision of retiring at age 50. People used to chuckle when they heard that… and while I often chuckled along with them, I was also dead serious about it! I did some......
Direct Edge Direct Edge December 2018 0 Likes
How would you answer the following questions? What are the characteristics of good leadership at a faith-first organization? What qualities are faith-first leaders most lacking? What do you say to faith-first organizations who worry about the money? See how they’re answered by Brewer Direct’s President/CEO Randy Brewer, speaker/best-selling......
Direct Edge Direct Edge December 2018 0 Likes
It’s the most wonderful time of the year… especially for nonprofits. December! ......
Direct Edge Direct Edge November 2018 0 Likes
There’s a “why” behind the work of every nonprofit, but can you remember (or repeat) it? Chances are… not so much. Brewer Direct’s Creative Director, Matt Sommer, challenges you to get to the heart of your “why” to create the most compelling vision statement possible. From Matt Sommer, VP/Creative......
Direct Edge Direct Edge November 2018 0 Likes
No question about it… fall is a busy time of year with Thanksgiving, Christmas and Year End. But it’s also the perfect time to start forming your Corporate Partnerships – and here are 4 reasons why. From Shellie Speer, Executive VP / Client Strategic Development, Brewer Direct Here’s the......
Direct Edge October 2018 0 Likes
According to The Nonprofit Times, more than 2.5 million contributions came in on #GivingTuesday in 2017… for a total of $274 million raised for nonprofits! That’s a $97 million, or 55%, increase over 2016. Maximize this global day of giving back that spotlights hometown helpers and results in millions of......
Direct Edge Direct Edge October 2018 0 Likes
But it’s not all about the money – it’s also about getting your donors engaged, involved and responding through multiple channels. That means having an integrated strategy that ties together everything from corporate and church involvement to social media outreach. Take a look at our handy Thanksgiving Checklist with ideas,......
Direct Edge September 2018 0 Likes
Here’s a question our clients ask A LOT: “Should we invest time and resources into Facebook?” We did some testing – and now, based on our results, we have the answer for you about how to successfully utilize Facebook in nonprofit fundraising! By Stephanie Tippitt, VP/Digital Strategy, Brewer Direct......
Direct Edge September 2018 0 Likes
New media can be a puzzle! With so many fundraising channels these days, creating media that’s consistent is a huge new challenge for nonprofits. Here’s our take on successfully developing more of your media. by Randy Brewer Take it from me – despite the dramatic proclamations (for the......
Direct Edge Direct Edge August 2018 1 Like
Direct mail is no longer the only media out there for fundraisers to utilize. So how do you develop and integrate new media that will enhance your mail programs? Watch the video above that brings integrating your media channels to life! To read more on expanding your channels to improve......
Direct Edge Direct Edge August 2018 0 Likes
Events can be key to reach greater levels of fundraising by creating a forum to engage your current and potential donors. But without a roadmap, it’s all too easy to let events become a drain on your resources. DOWNLOAD OUR FREE POWERPOINT NOW! By using the 5 P’s of successful......
Direct Edge July 2018 1 Like
In an effort to make your events fun and engaging, it’s all too easy to let them become a drain on your resources. Using the 5 P’s of successful event planning will help you keep your events fun, engaging and cost-effective so you hit your fundraising goals! Events play......
Direct Edge July 2018 0 Likes
Premier Non Profit Marketing Partner A Matching Challenge campaign can potentially lead to increased response rates, average gifts and net revenue. To maximize your match, here are 3 steps on creating a campaign that’s most likely to succeed. Everyone knows that 2 is better than 1. And that’s the whole......
Direct Edge June 2018 0 Likes
Nonprofit Marketing Done Right Done right, a Matching Challenge campaign can offer your organization A LOT of benefits. More donor connections. More responses. More resources to breathe new life into your programs and services. Want to know even more? DOWNLOAD OUR FREE GUIDE NOW! We’ve included a few of our......
Direct Edge June 2018 0 Likes
Monthly givers can be the VIPs of your organization… but you have to know how to find, talk to and keep them. ✔ How do you identify donors with potential for monthly giving? ✔ What’s the most effective way to engage them with an offer to become a monthly......
Direct Edge May 2018 0 Likes
Everyone knows having loyal monthly givers are good… the best, actually! But why do donors become monthly givers in the first place? Here’s how to move more donors to monthly giving. Monthly donors. They’re the big, big win for your organization. “How?” you may ask. Simple! ✔ Predictable......
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At the 2018 Brewer Direct Institute, keynote speaker Dan Wolgemuth used the example of Peter’s denial and subsequent redemption as a reminder not to cling to brokenness, but to run toward hope. “In the leadership roles you play, it’s easy to cling to the brokenness of the people......
Direct Edge April 2018 Home 0 Likes
At the 2018 Brewer Direct Institute, keynote speaker Laurie Beth Jones spoke on how Jesus led and continually strengthened His team – and how, by following His example, Rescue Mission leaders can do the same today. Laurie Beth Jones is all about inspiration. As a speaker and as a......
Direct Edge April 2018 Home 0 Likes
National Volunteer Week – one week in April devoted to celebrating the incredible service of volunteers across America – is the perfect time to help your community see how they can make a difference in their world, starting in their own backyard. It takes planning… organization… and a lot of......
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Volunteering can be a powerful step in someone’s development journey – from concerned citizen to active participant to passionate supporter. Volunteers are the heroes of your organization. Not only do they offer their time and talents to you for free… they’re also some of your most dedicated partners in......
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Insight for Donor Relations Your Planned Giving program can serve as an expression of your donors’ deepest love. It’s a promise of long-term financial support and their commitment to your organization (and to those you serve) beyond their lifetime. But Planned Giving can be complicated and overwhelming. Organizations need a......
Direct Edge Direct Edge February 2018 Home 0 Likes
Learn how your Planned Giving program can serve as an expression of your donors’ deepest love. It may come as a surprise that PLANNED GIVING is on our minds right now. That’s because Planned Giving isn’t usually the most romantic of topics. Discussing it in your team meetings doesn’t......
Direct Edge Direct Edge February 2018 0 Likes
Learn how to focus your organization’s key messages to boost your credibility. Here’s a question that every organization should answer: If you had just FIVE minutes to sum up your organization in a way that someone could remember, what would you say? Maybe you would focus on your organization’s......
Direct Edge Direct Edge January 2018 0 Likes
Laurie Beth Jones has been inspiring readers since her first book, Jesus, CEO, was published in 1995. Since then, she’s written over a dozen books that examine Jesus’ interactions with his disciples and crowds, gleaning practical insights for leaders, managers and teams in ways that strengthen work communities. We’re......
Direct Edge Direct Edge January 2018 0 Likes