Best Practices for a successful #GivingTuesday
It’s August… but #GivingTuesday is coming!
That’s right! It’s not too early to start thinking about how to boost your #GivingTuesday.
(For those of you who may still be a bit fuzzy on #GivingTuesday, it’s a global day of charitable giving on the Tuesday after Thanksgiving. It also plays a role in kicking off the Christmas and Year-End giving seasons!)
While 40% of charitable giving occurs in the months of November and December, it’s not just about the money – it’s about getting your donors engaged, involved and responding in multiple ways and through multiple channels!
Shellie Speer, Brewer’s Executive VP Client Strategic Development, says, “It’s important your organization is visible throughout the giving season! Having a focused, integrated strategy says your development, public relations and volunteer staff all understand the importance of your overall strategic plan.”
Build up the thrill of #GivingTuesday with an integrated plan that ties together everything from media and events… to corporate, church and school involvement.
If you feel rising panic right now, like “BUT WHERE DO I START?!” don’t worry – we’ll help!
Read our handy #GivingTuesday one-sheet on fundraising strategies that will help boost your #GivingTuesday returns AND your organization’s relationship with your donors!
Giving thanks for #GivingTuesday support? Tell us what ideas work for you @brewerdirect!