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Nonprofits of all shapes and sizes host occasional events: from small get-togethers with top donors, to ballroom galas for benefactors and the general public alike.  Such events are a unique means of getting existing and prospective donors to engage with you. At the Association of Gospel Rescue Missions annual convention, Brewer...

The Nonprofit Marketing Experts If you’ve been scratching your head in an effort to dream up a creative way to entice donors, you need to consider matching challenges, a proven means of doing so.   The premise of a matching challenge is simple: present potential donors with a set length of time...

Making the Most of Donor Relations Today, the advantages monthly givers bring, as outlined last time, are much better appreciated by the average American organization than they were back in 2004.   The logical follow-up question then becomes: How do you convert a one-time or sporadic donor into one who will reliably...

The Leading Edge in Donor Relations It’s undeniable: monthly or recurring donors can be a huge boon for your organization. Back in 2004, the Principal Fundraising Consultant for Blackbaud, Bill Connors, stated as much in saying: “Fundraisers are on a search for new techniques to increase donations, build donor loyalty and add...